Starbucks Faces Protest Over Opposition to Immigration Ban

Starbucks (NASDAQ:SBUX) is once again the focus of President Donald Trump’s supporters after its CEO Howard Schultz announced on Sunday the chain will hire thousands of refugees and displaced immigrants both in the U.S. and around the globe. “We are developing plans to hire 10,000 of them over five years in the 75 countries around […]

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10 Small Business Tips for SEO, Content Marketing and More

When it comes to marketing a small business, there are many different methods you can use. There’s SEO, content marketing, email lists and more. If you want to learn more about marketing your business using some of these methods in 2017, take a look at the tips from members of our small business community below. […]

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3 Road-Mapping Sins That Could Kill Your Next Product

Image credit: Shutterstock | Enhanced by Entrepreneur TONY SCHERBA CONTRIBUTOR President and Founding Partner of Yeti LLC PRODUCT DEVELOPMENT Remembering Microsoft’s Zune: 4 Product-Planning Lessons for Entrepreneurs TONY SCHERBA INTERNET OF THINGS How to Make Your First IoT Product a Great One TONY SCHERBA PRODUCT DEVELOPMENT Rapid Prototyping: The Best Route to Happy Customers TONY […]

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Twitter’s Strategy To Dominate Mobile Advertising Now Includes TapCommerce

TapCommerce is a venture-backed mobile technology company headquartered in New York City’s Union Square – and it is also now in Twitter’s nest. Twitter has reportedly acquired the mobile advertising technology firm for $100 million to position itself to boost its mobile advertising capabilities, with a focus on advertising retargeting technologies. As reported by CNET, TapCommerce’s […]

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A Guide to Local Content Marketing for Small Businesses

A significant portion of Google searches relate to a specific location. People search for things like “pizza New York City” or “spa Daytona Beach” millions of times per day. That’s because location is just as important for your website as it is for real estate. Tagging your content with relevant local information can draw in […]

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50 Green Franchise Opportunities for the New Year

Franchise businesses are going green. Joel Libava of The Franchise King wrote in a recent post, “We are in the early stages of franchise concepts becoming more conscious of how they affect the world around them, and how they can start becoming part of the solution. After all, more than 50 percent of all service and […]

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